Skincare for Him

Day after day, male skin is exposed to more and more deteriorating elements such as pollution, UV rays, and hard water.

A common daily skin care routine that includes regular shaving sensitises the skin, decreases elasticity and can cause the development of a rough, dry texture. Combine these factors with the build up caused by perspiration, the stripping effects of alcohol-based after shaves and a lack of education about good skincare habits, and it becomes evident that the importance of skin care for men should not be underestimated.

Skin is a vital organ; its main job is to protect the internal organs, fend off microorganisms and germs, which can result in diseases, and excrete toxins from the body. In order for it to do its job effectively, skin must be well protected, nourished and cared for. Male skin is about 20% thicker than
female skin, often with larger pores and a richer blood supply. In addition to this, there are increased levels of testosterone which encourages the sebaceous activity. This results in a more oily skin type; generally male skin is 15% more oily than female skin. Because male skin is thicker than female, male wrinkles are also often more defined and, despite men generally having oilier skin than women, they can lose up to 60% more moisture. These statistics demonstrate how vital male skincare products and treatments are and highlight the importance of investing in a daily routine to restore moisture levels in the skin, avoid dehydration and combat sensitivity, all of which can result in premature ageing if left untreated.

A lot of spots/zits that arise post-shave are likely to be in-grown hairs; ingrown hairs can often be found around the beard area and will occur due to shaving. When hair is cut off at skin level new skin can grow over this blunt hair and cause a blockage, which prevents the hair from continuing to grow in an upwards direction. When this happens the hair turns back on itself, and any bacteria carried on the hair can cause the follicle to get infected. The result of this is often a raised bump on the skin’s surface which looks much like a blemish.

Folliculitis is inflammation within the hair follicle; this can be caused by irritation or infections due to yeast or bacteria. For those men who have to shave everyday, sometimes twice a day, razor burn folliculitis can be a concern. This is caused by shaving; when the skin repeatedly gets little cuts from the razor an opening in the skin is created where bacteria can enter and infection can occur. It is vital that sensitivity is addressed and the skin re-strengthened, as strong skin is better equipped to keep in-grown hairs and folliculitis at bay. One of the best ways to help combat folliculitis and in-grown hairs is to ensure regular exfoliation of the skin, which will clear away dead skin cells and prevent blockages from occurring. Regular exfoliation will also help to clear pores which will reduce the amount of breakouts, leaving the skin looking bright and refreshed.

Ingredients such as Sodium Lauroyl Oat (cleansing), Tea Tree Oil (anti-bacterial), Saponaria (soothing), Safflower Oil (moisturising), Arnica (healing), Marine Collagen (repairing) and Marine Elastin (protecting) run through the Pevonia For Him in-spa and homecare ranges, offering a dynamically superior skin care experience. The importance of ingredient formulations cannot be underestimated when it comes to good skincare; ingredients such as alcohol, mineral oil, parabens, artificial fragrance and lanolin are especially to be avoided.

Pevonia fulfils men's specific in-spa needs by offering the SkinFit Facial For Him, which is a technologically advanced treatment that counteracts razor burn, sensitivity, folliculitis, visible lines, wrinkles, dehydration and loss of elasticity. The unique tri-phase treatment combines rejuvenating Caviar and repairing freeze-dried Escutox™ to promote a healthy skin and a rejuvenated appearance.

For at home use, the Pevonia For Him collection is designed to soothe, smooth, nourish, protect and counteract the effects of everyday life and the ageing process. Suitable for all skin types, Pevonia’s For Him range will visibly improve and revive skin, empowering it to defend itself against the most common skincare complaints. Pevonia’s Aqua-Gel Foaming Cleanser offers a gently foaming formula that removes dirt and other toxins to keep skin clean morning and night. The Easy-Glide Shaving Emulsion is a micro-emulsified, non-foaming formula that adheres to skin and hair, facilitating a
smooth glide of the razor without irritation and reducing the likelihood and appearance of shaving rash. Applying Pevonia’s After-Shave Balm post-shave will help combat irritation as it cools inflammation and calms redness. Finally, daily treatment with Pevonia’s Caviar Balm will help fight the
visible signs of ageing.

Skincare needn’t be complicated and comes with a wealth of benefits that help to improve overall skin health. With prolonged use, a daily routine will make a real difference to the skin’s condition and ward off a lot of common skin issues.

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